Learn how to – Land-based industries taking the leap into cyberspace

Learn how to – Land-based industries taking the leap into cyberspace.

The potential of the internet to transform our lives has become reality over the last 20 years, and no part of our society or culture has been left untouched.

That trend has been particularly noticeable in the economy, where increasing numbers of companies and sectors are moving wholly or partly online, embracing everything from advanced automation to big data. In fact, in some cases, failing to have an online presence and to fully embrace cyberspace can lead to land-based industries falling behind.

The casino sector

The casino business has long relied on the appeal of the casino atmosphere to attract customers, whether that be slots players or blackjack fans. However, in 2022, no casino can afford to ignore the online world. In fact, some of the most successful casinos in the world are primarily internet businesses.

Skycity is a good example of a transition from land-based to cyberspace casino. You can find their site and offers here. As you will see, they have constructed a thriving online business in the casino space. Technological developments such as live casino gaming have helped to translate the real world of the casino into cyberspace. With VR and AR technology developing rapidly, we can expect fully virtual casinos to become the standard across the sector within a few years.

Healthcare

The healthcare sector is one of the most notable industries that has been embracing cyberspace. The ability to access medical support, diagnosis and assessment online has spread throughout many countries. In the US, Telehealth, which utilizes digital patient engagement, virtual visits and remote monitoring, has proven extremely popular.

On the other side of the Atlantic, the UK’s health service has taken the step of approving a system called Babylon Health, which uses an AI-based triage approach.

For many patients, particularly older people and those who struggle with mobility or psychological problems, being able to access this kind of support online can be a lifeline.

Real estate

The challenges of 2020 and 2021 have led to the real estate sector being forced to take more innovative approaches to selling homes, including virtual tours of properties, a trend that has been evident across the entire industry, from small to larger agencies.

That move into cyberspace has proven very popular with buyers and sellers, but there could be even bigger changes on the horizon. A new range of tech companies are working on automating the tasks that real estate agents have to take before a property can be sold. In the same way that fintech companies have dramatically changed the way we use money, a similar revolution in the home buying sector could be worth billions to investors and could drastically reduce the time it takes to buy a home.

Home improvement

The process of getting quotes on a home improvement project can be a time consuming and frustrating business involving lots of waiting and the occasional missed appointment. Some companies are using technology to make the process of home improvement faster and more convenient.

The idea is for customers to obtain information, advice, help and a quote from a local builder in one place, effectively enabling contractors to outsource those areas of their business that they often struggle with, namely marketing and sales, while making the whole process faster and more efficient.

Online recruiting

Recruitment is another industry that has benefitted from being able to move online. Traditionally, recruiters across all parts of industry have had to meet both clients and candidates separately in order to do their jobs properly. That has begun to change with the emergence of cyber-solutions for recruiting.

Bringing together clients and candidates through a single website has cut out a lot of the difficulties and hassle of recruitment, while recruitment agencies have also benefitted from being able to market themselves utilizing SEO and paid media via the internet.

Financial services

Traditionally, financial advisors had to meet their clients and potential clients face to face, as well as filing physical documents. In recent years, however, the sector has moved online in a whole range of areas. It is now possible for customers to apply for a wide selection of products online, including pensions, mortgages, loans, savings accounts and credit cards.

This move has enabled financial institutions to streamline their processes and to become much more efficient in an extremely competitive environment. It also means that they are ideally positioned to be able to incorporate new technologies as the financial services sector continues to evolve every year.